You can browse the shelves and find marketing related books in the following sections:
HF5410-5417.5: Marketing. Distribution of products
HF5415.123-HF5415.124: Communciations in marketing
HF5415.2: Marketing research
HF1416-HF1416.6: International marketing
HF5801-6182: Advertising
Some examples of official subject headings are listed below. You can use them to access the alphabetical list of subjects in the Library catalog.
A large collection of journals is available through the library collections.
Here is a sample of the most important full-text titles:
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